Apttus CLM / Conga Integration with Salesforce

Client: World’s second-largest telecommunications company
Industry: Wireless Communications
Duration: 9 months

Challenge

Fragmented Google Sheets caused slow deal cycles, version issues, and no renewal visibility—delaying revenue recognition.

Solution

Implemented Apttus CLM as a Salesforce Managed Package enabling:

• One-click contract generation
• Centralized lifecycle tracking
• Automated renewal alerts

 

Outcomes

• 30–50% reduction in cycle times
• Millions protected in recurring revenue
• Full audit trail for compliance

 

Value Delivered

• 40% target reduction in contract cycle time
• Lead-to-Deal reduced from weeks to hours